ISSA Show Attracted First-Time Attendees
The final numbers are in for ISSA Show North America 2018 in Dallas, TX, October 29–November 1 at the Kay Bailey Hutchison Convention Center. The Show welcomed 14,019 registered professionals from 61 countries, with more than 12 percent hailing from outside the United States. Notably, 52 percent of registered attendees had not previously attended this flagship annual ISSA event.
ISSA, the worldwide cleaning industry association, prides itself on not only uniting the commercial cleaning industry supply chain into one global community, but on delivering new experiences to the community as well. ISSA Show North America 2018 delivered and achieved several firsts, creating a rich experience for exhibitors and attendees alike.
“We’re exceptionally pleased with how well this 2018 edition of the show performed,” said ISSA Executive Director John Barrett. “We understood the inherent challenges associated with holding this event during Halloween week in a city that last hosted us in 1997. That said, it was important to go to Dallas, if only to enable new audiences to attend the show.”
Exhibitors and attendees both affirmed a positive experience in surveys conducted after the show, with the vast majority—95 and 80 percent, respectively—indicating likelihood to participate in the next edition of ISSA Show North America in Las Vegas, NV, November 18–21, 2019.
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