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Your Patrons Are Flushing Money Down the Toilet

A toilet paper dispenser with money ($100 bill) coming out of it

Pouring money down the drain, throwing money in the garbage, flushing money down the toilet. You’ve probably heard all of these phrases before, and your patrons are doing it all at your facility’s expense.

According to a February 2019 survey from global paper provider Sofidel, 35 percent of Americans—and 45 percent of millennial women alone—typically use more toilet paper than needed when using a public restroom. A separate 2018 survey from Sofidel also revealed one-in-four Americans use more paper towels when needed in public restrooms.

No matter how you slice it or dice it, one thing is clear: These patrons are wasting resources, and in turn, cutting into your budget with inflated towel and tissue costs.

The Trickle-Down Effect

There are other costs to consider from paper waste other than the expense of the product itself. “When restroom guests use too much toilet paper,” says Giorgia Giove, marketing manager with Sofidel America, “it’s not only wasteful and costly to reorder product more frequently, but [it] can lead to expensive and unpleasant toilet clogs.” In turn, these clogs can lead to costly plumbing expenses in addition to negative customer experiences and reviews.

Cost-Saving Solutions

You can’t always control the wasteful impulses of your patrons. But there are solutions available to keep them at bay. Durability, absorbency, coreless and high-capacity rolls, and advances in dispenser technology are all features that can help cut down on paper costs for the benefit of your budget. 

 

 

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Your Patrons Are Flushing Money Down the Toilet
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