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Items Tagged with 'social media'

ARTICLES

August 2014 Contractor Success

Exploring Social Media Sites

Online options to build customer relations and improve business affordably.
Joe J. Napoli
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While Facebook is still the most important social media site, there are others that you should be using to help improve your customer relations.


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Online Exclusive

Brand Cohesion Across Social Media

Building familiarity and trust using online marketing platforms.
Ben Laube
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Establishing a public voice that clearly defines who you are and the culture of your company.


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Online Exclusive

Staff As A Publicity Asset

Finding employees that assist in recruiting and drive business.
Russell Trahan
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Appreciated and motivated employees can be one of the best weapons in your company wide publicity arsenal.


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Online Exclusive

No Posting Without A Plan, part 2

A structured road map to create and manage a successful social media program.
Neal Schaffer
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Today, consumers are using social media to convey their thoughts, opinions and queries.


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CM e-News Daily

Sizing up social media

Phillip Lawless
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Opinions on the validity and value of social media sites can differ from business to business, manager to manager.


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Online Exclusive

No Posting Without A Plan, part 1

A structured road map to create and manage a successful social media program.
Neal Schaffer
No Comments

When using a scattershot approach to social media, organizations are missing out on major opportunities to engage with potential and current customers.


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