As a manager for 1&1 Internet Inc., Kelly Meeneghan is an industry specialist providing expert advice on how small and medium-sized businesses (SMBs) can grow their business online through websites and online marketing methods. 1&1, a global leader among web hosts, provides companies with the tools necessary to get online and be successful. For more information visit www.1and1.com or learn about how you can drive success for your business at Success.1and1.com.
While newly implemented business strategies for 2013 may still be on our minds, it is encouraged for maintenance professionals to not forget about the basics.
Some owners believe that, once a website is created and live, their work is done. However, developing a site is just the beginning; consistent maintenance is the key to generating repeat traffic and interest from customers.