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Wausau Paper releases 'The Art of Sustainability Reporting'

December 08, 2009
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MOSINEE, WI — The Wausau Paper Corporation''s latest print promotion, "The Art of Sustainability Reporting," provides companies with information, best practices and inspiration for producing effective corporate sustainability reports (CSRs), according to Quick Printing.
According to the story, Wausau Paper compiled the best data and research on sustainability reporting from leading authorities on the subject, including the Global Reporting Initiative (GRI), KPMG, the Forest Stewardship Council (FSC), Green Seal Inc. and the Sustainable Investment Research Analyst Network (SIRAN), into a valuable and practical reference guide to corporate sustainability reporting.
Featuring case studies of Fortune 500 companies, the print promotion is designed to fill readers with new ideas about CSRs and the many opportunities they present, the story stated.
Jeff Fox, director of marketing for Wausau Paper, said: "We have seen an increase in demand for our papers for sustainability reporting and we saw an opportunity to share some of the industry''s best practices with others that are just starting their first venture into sustainability reports. At Wausau Paper, we believe it is our responsibility to help our customers produce not only beautiful, but effective and environmentally-conscious printed pieces."
Topics covered in "The Art of Sustainability Reporting" include: The difference between the commonly confused annual report and CSR; the ingredients of a sustainability report; reasons to produce a CSR; what greenwashing is and how to avoid it; and more, the story noted.
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