Establishing a public voice that clearly defines who you are and the culture of your company.
Today, consumers are using social media to convey their thoughts, opinions and queries.
Opinions on the validity and value of social media sites can differ from business to business, manager to manager.
When using a scattershot approach to social media, organizations are missing out on major opportunities to engage with potential and current customers.
It is a common question in the building service contractor (BSC) market. What is the answer to successful bidding?
This changing of the cleanliness and hygiene guard occurs almost seasonally, and one has to wonder if our hiring practices are contributing to the turnover phenomenon.
By discussing the type of content that should be shared on various social media platforms, along with posting frequencies and commonly committed faux pas, companies can be armed with the tools they need to become social media mavens.
Instead of trying to get more people to come the ISSA/INTERCLEAN trade show and fudging the numbers when they don’t show up, we should take the show to the masses via live streaming video on the Internet.