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Stripping And Refinishing

November 2012 Consultant's Corner

The Cleaning Bell Rings

The 2012 ISSA/INTERCLEAN North America trade show draws a crowd from around the world.
Bill Griffin
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Instead of trying to get more people to come the ISSA/INTERCLEAN trade show and fudging the numbers when they don’t show up, we should take the show to the masses via live streaming video on the Internet.


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November 2012 Cleanthoughts

The Art Of Trade Show Messaging

Branding de jour at the commercial cleaning industry's largest gathering.
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Trade shows are a collective showcase of marketing and branding. Latching on to one of several buzzwords, organizations tout specific offerings or an overall corporate culture.


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April 2012 Hard Floor Care Case Studies

2012 Hard Floor Care Case Studies

CM/Spotlight: Hard Floor Care
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Success stories pertaining to the cleaning and ongoing maintenance of hard surface floors as they relate to productivity, efficacy and sustainability.


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