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Sustainability

SCA Tork releases green business survey

June 06, 2011
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PHILADELPHIA — SCA has announced the release of survey results showing an uptick in consumer spending on green products and services, according to a press release.

This year''s results were debuted for World Environment Day, which was held on June 5, a United Nations (UN) observance of environmental issues, the release stated.

According to the release, the survey found that 77 percent of American adults purchase green products/services, including 57 percent who do so because they believe it''s better for the environment.

These results, as well as those from the 2009 and 2010 surveys, showcase sustainability as a new way of life — with both of the previous surveys revealing over seven in 10 adults continued purchasing "green" products and services, even during the down economy, the release noted.

"The results stemming from our annual research continue to confirm that the use of responsible products and services is becoming a core value and a driver of behavior," said Mike Kapalko, SCA Tissue North America sustainability marketing manager.

"People know how important their purchasing decisions are and are ensuring they make the best choices for themselves and the planet while doing day-to-day activities like shopping and dining out," Kapalko added.

Click here to read the complete release.

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