CINCINNATI — Procter & Gamble Professional has announced a month-long partnership with Firehouse Subs in support of National Fire Safety Month (October), according to a press release.
At each of Firehouse Subs'' 453 restaurants, guests who purchase a $5 medallion will receive a Duracell nine-volt battery for their home smoke detector, the release stated.
According to the release, all funds raised will benefit the Firehouse Subs Public Safety Foundation.
"We''re pleased to partner with Firehouse Subs to help shine a light on the need for fire prevention while simultaneously offering consumers with a simple solution — a nine-volt Duracell battery — for home fire safety," said Eric Hetrick, P&G Professional North America commercial director.
"This partnership is one example of P&G Professional''s ongoing commitment to work closely with our customers to help improve their business and the lives of their employees and customers," Hetrick added.
The goal of the partnership is to encourage consumers to replace their current smoke alarm battery with a new Duracell nine-volt battery since alarms can become desensitized over time, the release noted.
Click here to read the complete release.