Zep launches the Cherry Bomb Challenge
ATLANTA — Zep Superior Solutions introduces the Cherry Bomb Challenge, a Facebook-hosted sample offer and contest that runs through June 30, according to a press release.
The Challenge is designed to encourage trial and generate sales leads for representatives by offering free samples of the top-selling industrial hand soap to potential customers, the release stated.
According to the release, through the Cherry Bomb Challenge Facebook application, facility managers and shop owners are encouraged to request a free sample of Cherry Bomb to challenge their current industrial hand cleaner.
Following trial, participants can enter the contest by posting their experience on Facebook, tweeting about it or by sharing a YouTube video, the release noted.
The participant with the most votes on July 30, 2012, will win a case of Cherry Bomb and a dispenser, the release added.
Click here to read the complete release.