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trojan battery release 9.21

September 21, 2011

TROJAN BATTERY AND PALLADIUM ENERGY PARTNER TO DEVELOP LITHIUM-BASED BATTERY PACK

Strategic Alliance will Offer Lead-acid Customers Lithium-based Solutions

Key Highlights:

Industry leaders, Trojan Battery Company and Palladium Energy, form strategic alliance to develop lithium-based battery packs.

The partnership will offer Trojan’s lead-acid customers lithium-based solutions in a variety of form factors to address specific portable and backup power application requirements.
The strategic alliance will expand market opportunities for both companies, including renewable energy, golf and recreational vehicles and more.

Trojan Battery Company, the world’s leading manufacturer of deep-cycle batteries, and Palladium Energy, a leading manufacturer of custom lithium-based battery packs, have formed a strategic alliance to develop clean energy battery solutions for a broad range of industries. Together, the companies will explore the development of lithium-based battery packs for use in Trojan’s key market segments which include renewable energy, golf, transportation, floor machine, aerial work platform, marine and recreational vehicles.

This strategic partnership enables Trojan to expand its portfolio of battery offerings to meet evolving customer demands for applications requiring lithium-based technology. The combination of Palladium’s expertise in cell technology, design engineering and testing with Trojan’s more than 85 years of lead-acid battery engineering capabilities enhances collaborative efforts to develop lithium-based battery packs under the Trojan brand.

“As industry leaders in the development of innovative battery technologies, the partnership between Trojan and Palladium will allow us to provide the market the most advanced battery solutions to support the evolving needs and demands of Trojan customers,” said Mat Segal, senior vice president of global business development at Trojan Battery Company. “Broadening Trojan’s product portfolio to include lithium-based solutions also better enables the company to expand Trojan’s reach into new and evolving industry segments worldwide.”

The market demand for lithium-based battery solutions continues to grow as emerging market segments, such as renewable energy, take hold. Traditionally used in portable consumer electronic devices, advances in lithium-based battery packs now enable the use of smaller, lightweight footprints with increased energy density in a broad range of applications that require primary or back-up battery power.

“By partnering with an industry leader such as Trojan, Palladium can produce battery packs for a wider variety of market segments,” said Art Salyer, president and chief executive officer for Palladium Energy. “The world’s leading original equipment manufacturers and contract manufacturers already trust Palladium’s power solutions, but this partnership will catapult our company into new and emerging verticals and medium and large format applications, allowing us to have an even larger role in powering the world with green technology.”

About Trojan Battery Company

Trojan Battery Company is the world’s leading manufacturer of deep-cycle batteries and a longtime battery technology pioneer, having built the first golf car battery in 1952. Trojan batteries provide power for a wide variety of renewable energy, industrial, recreational and auxiliary power applications. Founded in 1925, the company is ISO 9001:2008 certified with operations in California, Florida and Georgia, and maintains two of the largest and most extensive research and development centers in North America dedicated to engineering new and advanced battery technology. For more information visit www.trojanbattery.com.

About Palladium Energy

Palladium Energy, founded in 1974 as TDI Batteries and most formerly Tyco Electronics Battery Systems, is a leading provider of high-performance custom battery packs for consumer electronics, medical, telematics and smart grid devices with manufacturing facilities in the United States, Brazil and China. Palladium pairs proven lithium-based battery pack technology with innovative and flexible engineering, testing and manufacturing capabilities to meet any power challenge – keeping customers always A Solution Ahead. For more information, please visit www.palladiumenergy.com. Follow Palladium on Twitter or click here to read the company blog.