Cleaning & Maintenance Management Online

ServiceMaster brands supporting veterans

March 8, 2012

MEMPHIS, TN — Four ServiceMaster brands have joined forces with a new online fundraising program called Boost A Hero in an effort to help military veterans purchase franchise businesses, according to a press release.

The four ServiceMaster brands — ServiceMaster Clean, Merry Maids, Furniture Medic and AmeriSpec — are charter members of the Boost A Hero program, which was recently initiated by Sprigster in partnership with the International Franchise Association (IFA), the release stated.

"The unemployment rate for military veterans is 50 percent higher than the national average, despite the fact that vets make outstanding team members and business owners," said Beth Solomon, IFA vice president of strategic initiatives and industry relations.

"One of the biggest challenges vets face in starting their own business is funding their initial investment, because they often lack sufficient working capital. That''s why we''re working with companies like ServiceMaster, which has a strong reputation of supporting vets in this critical initiative, to make more opportunities available for veterans in franchising," Solomon added.

According to the release, Boost A Hero helps qualified veterans raise money to purchase franchise businesses by posting their opportunity on the Springster website; family, friends and supporters from across the country can make contributions to the vet''s effort online.

Click here to read the complete release.