Brian Sansoni, SDA vice president of communication, said: "As the home of the cleaning products industry, SDA communicates via multiple channels on the safe, beneficial and proper use of cleaning products. Cleaning101 on Twitter gives SDA another avenue to quickly and efficiently share good information about cleaning, hygiene and health — and the science behind it."
SDA''s Twitter page will feature updates on cleaning and hygiene trends and new information posted on SDA’s main website as well as SDA’s other family of websites, the release noted.
The Soap and Detergent Association is a one-hundred plus member trade association representing the $30 billion U.S. cleaning products market, the release added.