Dirty hotel floors deter consumers from rebooking
September 10, 2010
CINCINNATI, OH — A recent Cintas Corporation survey revealed what is most likely to prevent a consumer from rebooking with a hotel, according to a press release.
Eighty-five percent of U.S. adults said they would not rebook at a hotel if there are dirty floors in the guest room, lobby or entryways, and 80 percent of adults indicated dirty lobby restrooms as a turn-off, the release stated.
"Consumers have many hotel options and have come to expect a clean room and facility regardless of the room rate or location," said Mike Thompson, senior vice president of Cintas Facility Services.
"This research confirms that a high standard of cleanliness is critical to a hotel''s success. From restroom cleaning to tile and carpet cleaning services, hotels must have the right programs in place to maintain a safe and clean establishment to ensure guests are satisfied," Thompson added.
Survey findings indicate differences in opinion by area within a hotel, the release noted.
For example, 83 percent cited dirty guest room floors as a turn-off, while 70 percent cited dirty lobby floors and entryways as experiences that would likely prevent them from rebooking, the release added.
Click here to read the complete release.