Cleaning & Maintenance Management Online

Clorox release 3.1

March 1, 2012

Clorox Professional Products Company Introduces New Line of Activated Hydrogen Peroxide Disinfecting Cleaners

Offering Commercial Facilities a Revolutionary New Way to Fight the Spread of Germs

OAKLAND, Calif., – Commercial facilities cannot afford to use disinfectant cleaners that require long dwell times to kill germs. Some products on the market can take up to 10 minutes to kill bacteria and viruses[1]. Introducing Clorox Commercial Solutions® Clorox® Hydrogen Peroxide Disinfecting Cleaners, a breakthrough line of non-bleach, ready-to-use disinfectant cleaners registered by the U.S. Environmental Protection Agency (EPA) to kill germs in as fast as 30-seconds to one minute1 including MRSA, influenza, rhinovirus and other bacteria and viruses. These new Clorox® disinfecting products offer the fastest non-bleach contact times on the market1.

Clorox® Hydrogen Peroxide Disinfecting Spray and Wipes are engineered with a patented activated hydrogen peroxide (H2O2) formula that breaks down quickly into water and oxygen after use, are non-corrosive and leave no active residue behind. The wipes are designed for superior strength, stay wet longer and cover more surface area compared to leading competitive wipes. As a result, the wipes disinfect greater surface area with fewer wipes, which reduces costs and presents a better value for facilities.

“The new hydrogen peroxide disinfectants use plant-based biodegradable cleaning agents, have no harsh chemical fumes, no added fragrance and no VOCs (volatile organic compounds),” said Lynda Lurie, marketing manager, Clorox Professional Products Company. “These new products are designed to work fast and are easy-to-use by cleaning staff as well as around students and patrons of commercial facilities.”

In the past, hydrogen peroxide has been used for a wide variety of purposes from anti-viral to skin infections. The technology in Clorox® Hydrogen Peroxide Disinfecting Cleaners differs greatly from the hydrogen peroxide products available to consumers.

“The new activated hydrogen peroxide technology has reinvented the use of hydrogen peroxide in a breakthrough way for the cleaning industry,” says Matthew Harrington, scientist, The Clorox Company. “With a proprietary combination of stabilizers and surfactants along with hydrogen peroxide, the cleaning industry now has a new portfolio of products to offer fast efficacy to kill some of the toughest bacteria and viruses, creating a healthier environment.”

The patented activated H2O2 technology effectively disinfects germ prone areas and is ideal for use in K-12 schools, colleges and universities, athletic facilities, health clubs and other highly-frequented areas.

Clorox® Hydrogen Peroxide Disinfecting Spray and Wipes are recommended for use on hard, non-porous surfaces such as stainless steel, vinyl, painted metals, glass, baked enamel, chrome, glazed tile, glazed ceramic, glazed porcelain, porcelain enamel, laminated surfaces, plastic and sealed fiberglass. The products are not recommended for use on aluminum, brass, copper, porous plastic, rubber or unfinished wood.

Clorox® Hydrogen Peroxide Disinfecting Cleaners will begin shipping the first week of March 2012.

Portfolio of Products: Clorox® Hydrogen Peroxide Disinfecting Cleaners

The products are available in a 32 oz. spray and a 128 oz. economical refill. The wipes are available in two sizes: a large 800 ct. pack (6.75” x 5.75” wipes), ideal for high traffic areas such as health clubs, athletic facilities and schools. The 110 ct. multi-purpose wipes are convenient for every day use (6.75” x 7.75”). For more information or to request a complimentary product sample, visit www.cloroxprofessional.com/cleaning/free-samples/

About Clorox Professional Products Company

Clorox Professional Products Company, a division of The Clorox Company (NYSE: CLX), offers a full line of established brands designed to address your workplace challenges. Our professional products include the industry''s most recognized brand names, including Clorox® Germicidal Bleach, Clorox® Disinfecting Wipes, Green Works® Naturally Derived ready-to-use and concentrated cleaners, Pine-Sol® cleaners and Formula 409® sprays. Whether it be hospitals, offices, schools, health clubs, hotels or any other commercial setting, Clorox Professional Products Company is committed to not only understanding the ever-changing demands of the professional cleaning environment, but to developing product solutions to help our customers excel in their businesses. For more information, visit www.cloroxprofessional.com.