Cleaning & Maintenance Management Online

Clorox honored for corporate social responsibility

June 2, 2010
OAKLAND, CA — The Clorox Company was recognized by the Foreign Policy Association (FPA) for its long-time commitment to corporate social responsibility (CSR) at the FPA annual dinner, according to a press release.
The FPA board of directors honored Clorox for taking a leadership role in making natural cleaning mainstream through its Green Works brand, the company''s breakthrough line of naturally derived cleaners that was launched in 2008, the release stated.
"We are pleased to recognize Clorox for its corporate citizenship and for the innovation of Green Works products that make effective and affordable naturally derived cleaners accessible to millions of consumers around the world," said Noel V. Lateef, president and chief executive officer (CEO) of the FPA.
"Three years ago Clorox identified health and wellness and sustainability to be among the global trends we wanted to address through our product line-up and the way we approach business," said Clorox''s Chairman and Chief Executive Officer (CEO) Don Knauss when he accepted the FPA award.
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