Cleaning & Maintenance Management Online

Building a Tornado community

October 28, 2011

CHICAGO — Tornado Industries has launched a new Facebook site designed specifically for cleaning professionals, according to a press release.

The site is an extension of the company''s TornadoWatch newsletter, which now has more than 7,000 subscribers, the release stated.

According to the release, the new Facebook site is intended to help industry professionals meet cleaning challenges in an efficient, effective and environmentally responsible manner while adding the benefit of sharing two-way communication.

Although the number of people in the professional cleaning industry using social media sites is unknown, what is known is that more than 80 percent of Americans visit a social media site at least once per month, many once per week, and that a growing number of these people are using the sites for business purposes, the release noted.

Click here to read the complete release.