ROSWELL, GA — Kimberly-Clark Professional
will make a $20,000 donation to support sustainable forest management in Canada''s Boreal Forest in honor of the end user and distributor who purchase the most Kimberly-Clark Professional Forest Stewardship Council
(FSC) certified products between November 1, 2009, and October 1, 2010, according to a press release
In August 2009, Kimberly-Clark Professional became the first away-from-home tissue products company in North America to receive FSC chain-of-custody certification for a broad range of tissue and towel products
, the release stated.
Kimberly-Clark Professional is launching the awards program to encourage the purchase of products that are produced with wood fiber that comes from well-managed, FSC-certified forests or from post-consumer recycled fiber, the release noted.
Kevin McVeigh, associate marketing director of sustainability for Kimberly-Clark Professional, said: "The FSC label provides a credible link between responsible production and consumption of forest products. This enables consumers and businesses to make purchasing decisions that benefit people and the environment."
According to the release, one $10,000 award will be made in honor of each winner for a total donation of $20,000.
The FSC chain-of-custody certification applies to a variety of Kimberly-Clark Professional tissue products marketed under the Kleenex
brands, the release added.