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Articles Tagged with ''customers''

CMM Online Exclusive

Cleaning For Appearance Is The Problem

A treatise against the superficial nature of perceived cleanliness.
Allen Rathey
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Our society’s love affair with cleaning based primarily on “surface” or “superficial” aspects might lead to short-term, unhappy and even “cheap” relationships between cleaners and customers.


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March 2013 Contractor Success

Spring Cleaning For Your Website

Ensure your marketing and branding messages are pertinent and properly placed to maintain a productive web presence and a profitable business.
Kelly Meeneghan
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While newly implemented business strategies for 2013 may still be on our minds, it is encouraged for maintenance professionals to not forget about the basics.


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January 2013 Contractor Success

Building Loyalty Through Consulting

Becoming your customers' cleaning consultant is a surefire way to increase your worth.
Dawn Shoemaker
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Many contractors and distributors have become their customers’ “experts” when it comes to building maintenance — helping facilities managers lower overall operating costs, transfer to green cleaning strategies and become more sustainable.


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The Great Debate: Big Box Or Distributor?

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Disseminating the dilemma of price versus value.
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