WESTERVILLE, OH — To promote cleaning products that are both green and effective, the International Executive Housekeepers Association (IEHA) and the University of Massachusetts Lowell''s Toxics Use Reduction Institute (TURI) have launched a program to test and validate high-performance products, according to a press release.
According to the release, the fee-based program will test soil removal efficacy of hard surface cleaning products — both those certified as green by third-party organizations such as Green Seal Inc., The EcoLogo Program and EcoForm, as well as products with green attributes — and recognize products that perform well in standard and customized cleaning tests.
Products accepted into the program will be tested using a variety of scientific methods and devices producing a detailed analysis of product performance manufacturers can use to improve their formulations as well as promote their products, the release stated.
Beth Risinger, chief executive officer (CEO) and executive director of IEHA, said: "While it is accepted that lower-toxicity, environmentally-preferable or green cleaning products are better for human health and global ecosystems, the question remains: Do such products clean well when compared to conventional or even other green products? This is really about performance, not marketing, but products that are validated in this program have a powerful marketing tool at their disposal."
Manufacturers of cleaning products that qualify after testing will be entitled to display the IEHA "High Performance Cleaning Product" designation and logo, the release noted.
IEHA and TURI are now accepting applications from manufacturers who wish to have their products evaluated, the release added.