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E-learning program yields eye-opening results

September 28, 2010
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PETERBOROUGH, CANADA — Distributors and DSRs who are passionate about e-learning — that is, those who truly want to learn from the courses and improve their sales skills — experience a more positive impact on their sales than those with less interest in such programs, according to a press release.
This was the conclusion of a 60-day study analyzing the effectiveness of an e-learning program created by Enviro-Solutions, a leading manufacturer of green cleaning products, the release noted.
Of the "passionate" distributors investigated for the study, reported sales increases averaged 45 percent, while those participants with "passive" or no interest in the e-learning program experienced little or no improvement in sales and, in many cases, experienced sale declines, the release stated.
"It was fairly easy to determine how involved someone was with the program," said Mark Warner, director of training for Enviro-Solutions.
"Those very involved [or "passionate"] took the time to carefully go through the modules and then take the tests. Those less involved [or "passive"] skimmed the modules and then took the tests over and over again trying to pass them," Warner added.
Click here to read the complete release.
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