According to the release, the new polycarbonate-ABS Dyson Airblade produces 50 percent less CO2 emissions than the aluminum equivalent launched in 2007.
The Carbon Trust only grants their Carbon Reduction Label to companies with a "reduce it or lose it" clause, so if a company fails to reduce the carbon footprint of their product in two years, the Carbon Trust will withdraw the certification, the release stated.
James Dyson said: "Good design and environmental responsibility go hand in hand. As an engineering company, we are constantly reviewing our machines and manufacturing to deliver better performance using less energy and materials."
The testing performed by the Carbon Trust revealed that the Airblade emits only 1,300 kg/CO2e total emissions during its lifetime or 3.4 g/CO2e per dry — equivalent to the carbon emissions created by watching just over two minutes of television, the release noted.
The Airblade eliminates the traditional heating element, helping it use nearly 80 percent less energy than other air dryers, the release added.
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