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Doing right by water

May 19, 2011
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VISTA, CA — As the world continues to face water challenges, there is actually some good news about water in the U.S., according to a press release.

"New evidence suggests water use has been scaled back and, in some cases, significantly in recent years," said Klaus Reichardt, chief executive officer (CEO) of Waterless Company Inc.

Reichardt''s conclusion is based on a new book, The Big Thirst, authored by Charles Fishman, the release stated.

According to the release, the new book discloses many examples of reduced water consumption, most of which have received little notice or fanfare, including the fact that U.S. farmers are using 15 percent less water today than 30 years ago and power plants use less water than 30 years ago while generating more electricity.

"Probably the biggest news is that the U.S. now uses less water today than in 1980, even though the population has increased and our economy has doubled," says Reichardt.

"Much of it is not due to government regulation, but private industry stepping up to the plate and developing more innovative technologies to reduce water consumption," Reichardt added.

Click here to read the complete release.

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