Cintas Introduces 2011 Spring Fashion Trends Forecast for Hotels
Mixing vivid with neutral, redefining classics highlight this season’s apparel programs
CHICAGO—In preparation for the upcoming warm weather, Cintas Corporation (NASDAQ: CTAS) today issued its 2011 Spring Fashion Trends Forecast. Now is the perfect time for hoteliers to review their apparel programs and consider refreshing the look of their associates with easy seasonal updates.
“This spring, the trends are about adding splashes of color to neutral pallets, spicing up classic profiles with elegant details and clean lines,” said Michelle Dortch, Senior Product Designer, Cintas. “By incorporating some of these new details into an apparel program, hoteliers can keep their associates looking fashionable and refreshed.”
Cintas identifies the following trends in its fashion forecast:
• Delicious Colors: Food-inspired colors are hot this spring. Look for lemon, lime, paprika, curry and dijon mustard accents to highlight neutral palettes. Pocket squares, vests or scarves are great places to add color.
• Belted Blazers: A simple belt worn over the blazer is the newest way for professional women to accessorize. Alternatively, try a simple hook and eye closure to keep this blazer on point this season. For shorter blazers, cropped jackets factor heavily this spring. Key details include sharp shoulders, hidden button closure, boxy silhouettes, collarless and contrast borders.
• Simple Necklines: Collarless button-ups present a relaxed, season appropriate alternative to the traditional dress shirt. Simple pull-overs in satin or charmuse add elegance to the basic shell. Tunic necklines with a simple band are another simple neckline that offers a relaxed look for hotel apparel programs.
• The Shirtdress: The classic shirt dress has been updated with dropped shoulders, extended plackets and hip seamed details. Fabrics range from oxfords to denim--and even leather.
• Cummerbund Belts: The cummerbund made a runway appearance with three-prong closures or with a knotted front wrap for a softer look. This belt is a great layering piece over blouses and dresses.
• Two- and Three-Buttoned Blazers: Both two- and three-button blazers were seen on the runway. The blazer has a convertible break for a two- or three-button closure.
• Pattern Play: The plaid shirt, a timeless mainstay of menswear, continues its strong presence on the runway and in retail. Plaid was introduced in new color pallets this season. Shadow checks had contrasting collars and cuffs with gingham as an accessory.
• Relaxed Separates: Suit jackets worn with mismatched pants deliver a casual approach to male silhouettes this season. Sweater dressing with collared shirts and ties introduce a relaxed confidence to a hotel front desk.
• Pocket Detail: Cargo, zippered, piped and in-seam pockets were seen on the runway, providing a great utilitarian look for classic shirts.
• Wrap This: Wrap tops return with a new wave of minimalism. Clean designs with optional self-ties or hidden closures are also in style.
“Many hotel guests are quite fashionable and your brand should be relevant to them,” added Dortch. “Cintas’ apparel solutions can keep your brand fashion-forward by implementing cutting edge styles that retain functionality. Staying on top of trends builds rapport with your guests without saying a word.”
Staying current and on budget is a breeze with thousands of styles and color combinations ready to ship from Cintas. For your own, unique look, consult Cintas custom design services. A team of in-house fashion experts works with your vision from sketch to finish, delivering original fashions within four to eight weeks.
For more information, visit www.cintas.com/shop to view The Uniform Book or contact a style consultant at 1-800-UNIFORM.
Headquartered in Cincinnati, Cintas Corporation provides highly specialized services to businesses of all types primarily throughout North America. Cintas designs, manufactures and implements corporate identity uniform programs, and provides entrance mats, restroom supplies, promotional products, first aid, safety, fire protection products and services and document management services for approximately 800,000 businesses. Cintas is a publicly held company traded over the Nasdaq Global Select Market under the symbol CTAS, and is a component of the Standard & Poor’s 500 Index.