New White Paper from Cintas Spotlights How Deep Cleaning Solutions Impact Guest Satisfaction and the Bottom Line
Innovative process improves cleanliness, asset life and operational efficiency
CHICAGO — Cintas Corporation (NASDAQ: CTAS) today released a complimentary white paper for hotels. The paper provides hotel owners and operators with critical information on how to maximize the appearance, quality, and longevity of assets such as tile and carpeting and air conditioning (A/C) units through deep cleaning solutions. Offering an in-depth overview of the process—complete with statistics and testimonials—the white paper reveals how deep cleaning solutions improve guest satisfaction, audit scores and the bottom line. A complete version of the white paper will be available at Cintas booth #2530 during the 2011 International Hotel/Motel + Restaurant Show.
“Tile, carpeting and A/C units undergo a lot of wear and tear and are significantly expensive to replace,” said Todd McKeown, Vice President of Hospitality, Cintas. “The white paper explains how hotel operators can restore these assets to ‘like new’ condition through deep cleaning, which delays costly replacement projects and has numerous benefits for the hotel and their guests.”
Titled “The Cycle of Clean,” the white paper discusses the importance of complementing daily cleaning and maintenance with regular, professional deep cleaning to achieve an unparalleled and constant state of cleanliness. The process removes bacteria, allergens and residue that build up in tile, carpeting and A/C units over time and helps extend the life of the assets. The white paper also details a recent study of 20 casino hotel rooms which found that deep cleaning A/C units averages a 28 percent air flow increase and reduces energy consumption by 31 percent.
“Guest satisfaction in the hospitality industry is a critical success factor, and deep cleaning solutions represent a simple, cost-effective way to raise the bar,” said Dave Mesko, Senior Director of Marketing, Cintas Facility Services. “The white paper describes how hoteliers can not only improve their property’s appearance, but also show guests that they have prioritized every last detail of their stay—from their first steps into the hotel lobby to the guest rooms.”
To reserve a copy of Cintas’ white paper and learn more about Cintas’ solutions for hospitality, visit www.cintas.com/cycleofclean.
Headquartered in Cincinnati, Cintas Corporation provides highly specialized services to businesses of all types primarily throughout North America. Cintas designs, manufactures and implements corporate identity uniform programs, and provides entrance mats, restroom supplies, promotional products, first aid, safety, fire protection products and services and document management services for approximately 900,000 businesses. Cintas is a publicly held company traded over the Nasdaq Global Select Market under the symbol CTAS, and is a component of the Standard & Poor’s 500 Index.