Agreement reached to end confusion in insurance restoration marketplace

KELOWNA, BC — Esporta Wash Systems Inc. and the CRDN have come to an agreement to discontinue the use of Esporta''s CCRN brand name, according to a press release.

The Certified Contents Restoration Network (CCRN) brand was created by Esporta to represent a certification standards council responsible for establishing and monitoring standards for soft contents restoration throughout their member network, the release stated.

According to the release, the Certified Restoration Drycleaning Network, now known by the acronym "CRDN," is the oldest and largest franchise network of textile restoration operators, having built the first network of its kind in 2001, and serves the U.S., Canada and the U.K.

Due to the two entities'' similar brand acronyms, CRDN and Esporta agreed that Esporta''s use of CCRN would be changed to the "Esporta Certified Operators of North America," effective immediately, the release noted.

The announcement was made jointly by CRDN Chief Executive Officer (CEO) Wayne M. Wudyka and Esporta Chief Executive Officer (CEO) Randall J. Rhode, the release added.

Click here to read the complete release.