CANTON, MA — Pro-Link Inc., a nationwide JanSan buying and marketing group, recently announced that they have been awarded a General Services Administration (GSA) contract, allowing their members to market paper, trashcan liners and soap products to United States government-owned and operated facilities throughout the country, according to a press release.
An application for other GSA contracts to market several other cleaning products, such as chemicals and floor pads, is expected to be finalized within the next 60 to 90 days, the release stated.
The federal government currently purchases approximately 20 percent of all janitorial products sold in the United States, the release noted.
Mike Nelson, vice president of marketing for Pro-Link, said: "This has significant sales potential for our members. In almost all cases, it is difficult to sell to federal government buyers without a GSA contract. Pro-Link has taken this action for its members to open up an entirely new, and [we anticipate a] fairly large market for them. There are many benefits for our members being able to market to the [federal] government. And one of them that is that the government is recession resistant, so this could not have come along at a better time."
To help its distributors take full advantage of the opportunity, Pro-Link has developed a sales training manual for its members entitled "Selling to Uncle Sam: I Want You to Sell to Me" to help familiarize its members with the program and how it works, the release added.