CINCINNATI, OH — When it comes to environmental responsibility and purchasing of green cleaning products, businesses aren''t so very different from consumers: There''s often a disconnect between intentions and actions, according to a press release.
A study, conducted by Ipsos Public Affairs
on behalf of Procter & Gamble Professional
(P&G), focused on the decision-makers'' perceptions, knowledge, attitudes and behaviors about environmental responsibility, the article noted.
According to the research for P&G, nine out of 10 respondents said they believe that sustainability and environmental responsibility are important for their businesses overall.
However, fewer than a quarter of their firms (24 percent) have set sustainability guidelines, and when asked about the factors behind their cleaning-related purchases, the decision-makers'' top considerations were performance (62 percent), price (51 percent) and ease of use (21 percent), making environmental impact number four on the list at 20 percent, the article stated.