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Management And Training

Ashkin release 9.29

September 29, 2011
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Ashkin Foresees Greater Transparency of Cleaning Chemical Ingredients

May Be Noted at Upcoming ISSA Tradeshow

Bloomington, IN – Stephen Ashkin, president of The Ashkin Group and recognized as “the father of Green Cleaning,” believes greater transparency of cleaning chemicals, including Green cleaning chemicals, is anticipated and that we are likely to see a reflection of this at the upcoming ISSA/INTERCLEAN® North America tradeshow in Las Vegas.

A growing segment of both commercial and residential customers are insisting that manufacturers disclose more information about the ingredients in their cleaning products, typically referred to as material disclosure.

Their desire is to help end users better understand all the environmental, safety, and health characteristics of products before they select them.

“This applies to Green Cleaning chemicals as well,” says Ashkin. “No more is it enough to post a Green ‘certification label’ on a product. Users also want to know what’s inside as well.”

There are several reasons this trend is developing and picking up speed, according to Ashkin. Among them:

· The U.S. Environmental Protection Agency (EPA) is now “declassifying” and publishing the ingredients of a variety of chemicals, citing the need to protect “America’s health via increased access to chemical information.”

· The REACH program in Europe requires manufacturers to provide extensive environmental and safety data on a product’s ingredients.

· New York State now has a regulatory process requiring the disclosure of ingredients used in household and commercial cleaning products.

“Even Wal-Mart is getting into the picture,” says Ashkin. “They are taking a more sustainable, holistic approach [by] requiring suppliers to provide it with information relevant to energy, ingredients, and natural resources used in the products they sell.”

Ashkin suggests attendees to the upcoming ISSA tradeshow look for more material disclosure information on products “and if they don’t see it, ask the manufacturer about it. This is a health and environmental issue whose time has come.”

*GreenAhead is a service of The Ashkin Group to help the professional cleaning industry as well as building professionals stay up-to-date on the latest changes, trends, and new directions involving Green Cleaning.

About Stephen Ashkin and The Ashkin Group

Stephen P. Ashkin is president of The Ashkin Group, a consulting firm specializing in greening the cleaning industry and CEO of Sustainability Tool LLC, an electronic dashboard that allows organizations to measure and report on their sustainability efforts.
He is also coauthor of both The Business of Green Cleaning and Green Cleaning for Dummies.

Ashkin has worked in the cleaning industry since 1981 and has held senior management positions in leading consumer and commercial product companies. He began his work on Green Cleaning in 1990 and today is thought of as the "father of Green cleaning". For more information, visit

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